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L.A. Traffic Safety: Take the Pledge with AT&T to Drive Distraction Free!

December 31, 1969

Every year, distracted drivers take the lives of thousands. To help make our roadways safer for everyone, AT&T and CEO Randall Stephenson are asking drivers to take the pledge to put down the cell phone when driving.

It's the "It Can Wait" campaign and it's recognizing the dangers that this irresponsible driving habit pose. Officials are asking drivers nationwide to take the pledge, the pledge to stop text messaging while driving. It's the "No Text on Board -- Pledge Day" pledge.

Drivers are asked to take the pledge by September 19th, according to CNN.
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AT&T recently launched a TV ad that you may have seen. It's a man in a wheelchair who is suffering from a traumatic brain injury (TBI). His injury is the result of a distracted driving car accident. The text message that changed his life forever read "Where r."

Our Orange County car accident lawyers understand how popular text messaging is. In many residents' lives it's their main form of communication, almost as if phone calls are obsolete. There is a time and a place for everything though and behind the wheel is no time for text messaging. According to the Pew Internet & American Life Project, text messaging has increased by 50 percent from 2009 to 2010. About 20 percent of all car accidents now involve a distracted driver. What is most alarming is that these accidents are completely preventable. No one ever has to answer or write a text message behind the wheel.

Teens are the most frequent offenders of this dangerous driving behavior. Nearly 50 percent of teens admit to texting behind the wheel, according to a recent AT&T study.

Other cell phone providers are getting in on the action. Verizon and Sprint also have their own anti-texting campaigns. It's a message that many advocates are trying to spread and everyone welcomes the help!

"If it's just AT&T owning this issue, it doesn't get the traction it needs," said Stephenson.

Also involved in the "It Can Wait" campaign is the National Organizations for Youth Safety, the National Safety Council (NSC), the U.S. Department of Transportation and the wireless-industry trade association CTIA.

Drivers who text message behind the wheel are nearly 25 percent more likely to get into an accident. Sending or receiving a text takes a driver's eyes from the road for an average of close to 5 seconds, the equivalent-at 55 mph-of driving the length of an entire football field, without ever seeing the road, according to Distraction.gov.

Drivers are asked to keep their phone in the back seat or in the glove compartment. If there's a text message or an email that you have to read or compose, you're urged to pull over to a safe place and then do so. Never is there a message that should be worth a human life. Be safe and responsible behind the wheel to stay alive and to stay out of jail.

If you or a loved one has been injured in an accident, contact personal injury attorney Vincent Howard today for a free and confidential consultation. Call (800) 872-5925.

Additional Resources:

AT&T asks drivers to take no-texting pledge, by Doug Gross, CNN

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States Looking To Beef Up Penalties for Distracted Driving Laws, California Injury Lawyers, August 3, 2012

As California Passes Law Allowing for Hands-Free E-Mailing and Texting While Driving, Will This Lead to More Traffic Collisions?, California Injury Lawyers, July 30, 2012